The answer: Yes – the entry point is free, and that is a deliberate design decision, not a promotional offer.

Why free matters

India’s tobacco burden is concentrated in populations for whom cost is a genuine barrier to cessation support – bidi smokers, gutka users, low-income cigarette smokers in tier two and tier three cities with no access to cessation clinics, trained counselors, or affordable intervention.

The cessation tools that exist are priced and accessed in ways that exclude the majority of Indian tobacco users. The people most burdened by tobacco are the least served by the infrastructure designed to address it.

A cessation platform that charges for access replicates this exclusion. Cignix is free at the entry point because the mission- one million smokers helped to quit by 2030  cannot be achieved by serving only the population that can afford to pay.

What is free

The Smoking Immunity Meter at learn.cignix.com/user/sim – the structured 25-statement self-assessment that helps you understand your cravings and the thoughts and myths behind them is free to access and complete.

The foundational Cignix content- the neural circuit framework, the craving protocol, the understanding of how the smoking circuit was built and how it is dismantled is freely available through the platform and through this series. The paid program comes after for those who need structured support.

The one thing to hold onto

The most important cessation tool available is understanding of the mechanism, the craving, the circuit, and what specifically to do in the three minutes when the circuit fires.

That understanding is available right now, at no cost, to anyone who needs it.

Cost was never supposed to be the reason someone kept smoking.